Google Buys Video Conferencing Software

Google has bought the conferencing software developed by Marratech, giving it a powerful desktop-based collaboration tool with video, text, VoIP and whiteboard features. Google’s blog post indicates they will be using the software internally, for employee communications, but it is certainly reasonable that Google may eventually fold it into a more powerful version of Google Talk, or use technology in Gmail or the Google Apps suite.

Wouldn’t it be funny if Google just bought a copy of some software at Staples, and issued a blog post that read like they had bought the company? I mean, the Marratech press release/blog post almost read like they did exactly that. I can picture it now…
Collaborating with Microsoft
Thursday, April 19, 2007 at 8:10:00 PM
Posted by Douglas Merrill, VP Engineering

As a company, we thrive on fun interactions and spontaneous video gaming. So we’re excited about acquiring Microsoft’s video gaming console, the Xbox 360, which will enable from-the-couch gaming for Googlers in videogaming meetings wherever there’s a TV.

We look forward to learning from the extraordinary ingenuity of Microsoft’s engineers as they focus on video gaming research and development in Seattle, where they will continue to be located.

Update: To clarify some confusion, we bought an Xbox at Best Buy, not the company itself.

Google Launching New Recommendations Features For Toolbar, Homepage

Google is launching right now two new Search History-based features which look really cool. I had the opportunity to talk to Sepandar Kamvar, Google’s personalization lead, about the new stuff on Monday, and here’s what I learned.

The first new feature is for the personalized homepage. Create a new “magic tab” called Recommendations (create new tab, name it exactly that, and leave checked the “I’m Feeling Lucky” box), and you’ll get a page filled with Gadgets that offer various categories of recommendations, based on other people who searched for the same things you did. Take a look:
The Gadgets on the page are:

* Searches - recommends Google News and Google Web searches, based on your search history, and showing some pages from those searches it things you might be interested in.
* Groups - recommends Google Groups. This may not be ready by the time the feature is announced, I am told.
* Gadgets - recommends Google Personalized Homepage Gadgets you might want to install.
* Videos - recommends Google Video and YouTube videos you might want to watch. You can watch them right in the Gadget.
* Pages - recommends web pages you might be interested in based on your Search History.
* News - recommends news stories you might be interested in based on your Search History.

This is a well-designed homepage tab that you can grab very easilly, thanks to the magic tab feature. You can load it up, decide which tabs you like most, and get rid of any that aren’t for you. If you want more, the Pages and News Gadgets can replace the Searches Gadget and give similar info, and if you want less, get rid of those two and just use the Searches Gadget.

The other new feature is a really cool new Custom Button for the Google Toolbar. The button, based on your Search History and requiring you to be logged in, gives you every day fifty websites it has picked that it thinks you might like. Fifty new sites, every day, and you just click the button, get a new one, then click it again, and again, and again. Such a great way to browse when bored or curious.

They call it “search without actually searching”, presenting you information Google believes you to be interested in without you issuing a query. To use it, you’ll need the Google Toolbar installed, and it needs to be a recent edition that supports the wonderful Custom Buttoms feature. Currently, both the Internet Explorer and Firefox toolbars (and the Enterprise Toolbar for IE) support Custom Buttons, so you just need a recent version and you can use it on Windows, the Mac, or Linux.

The Customer Buttons feature works based on XML files, so I asked if this feature could possibly be used as a browser bookmarklet, URL, or just as a custom web page feature. As I was told, the “functionality of the button does not work without the toolbar”, but hopefully someone will be able to look into the XML and figure out what is possible. I use Opera, which has no Google Toolbar, but I’d love to be able to use this feature, maybe find some really amazing new websites. A real killer ability would be if the 50 pages list could be output as an RSS feed.

Anyway, that’s the whole story. I love what Google’s personalization guys are doing, creating some really useful features and making opting into Search History incredibly useful. Especially with my favorite Findory on its last legs, I’m really hoping Google is stepping into the void with these great personalization features. They’d better not let up, because the more, the better for everybody

Video Demo Of Google PowerPoint Tool

Tonic Systems has a demo of their TonicPoint presentations software, the software Google has just purchased to become its presentations software. Enjoy! Found via a post on Ajaxian from December. If you can extract and download the movie, and send it to me, please do. I’m concerned Google overlooked this and left it online, and it will be yanked soon. Also, turns out Google unveiled this at the Web 2.0 Expo. Elinor Mills has more. A selection: .Schmidt gave a short presentation made using the new feature, which he said would be launched soon. He offered no specific timeframe. “It’s a way of doing presentations,” he said in a keynote address. “Collaboration is a killer app for how communities work.” Asked by author and blogger John Battelle if Google’s enhanced Docs & Spreadsheets would compete with Microsoft Office, Schmidt said, “We don’t think so. It doesn’t have all the functionality, nor is it intended to have the functionality of products like Microsoft Office.” “Come on! It’s a competitor to Microsoft Office,” Battelle said, prompting a round of applause from a concurring audience. “This provides (people) with a free alternative, which has got to be considered a threat” to Microsoft. Go John! Someone’s sick of Google’s PR doublespeak bullshit. To pretend you aren’t a competitor is just stupid.

Does The AdSense URL Hurt Publishers?

I never thought of it before, but The New York Times reports on a survey by DoubleClick, which claims that twice as many people look at online ads and visit them later, as opposed to those who click on it. What it means:
Of visitors who see ads on your website, 30 percent admit to sometimes clicking on an ad.
Meanwhile, 61 percent look at the ad, process it, and visit the advertiser later, without clicking on the ad.
With Pay-Per-Click advertising getting enormously popular, that means that publishers who display PPC ads never get paid, even though their ads are effective for that 61%.
The 61% is a complete validation of the idea of brand advertising, that it is indeed twice as useful to get your name in the minds of visitors, as it is to get them to click.
Google has ads that pay out for just being shown, but it has no type of ad that combines payments for clicks with payments for showing the ad.
If three times as many people visit an advertised site as those who are actually reported on clicking on it, then publishers are losing a ton of money. What can be done?
Well, one option is for Google to stop showing the advertiser’s URL in ads, or at least let publishers turn it off optionally. Advertisers should have to pay a more complicated structure, with ads that include a website URL costing more money than those who don’t. Google should also introduce a combo ad, one that combines CPM (pay for ad impressions) with CPC (pay for ad clicks), charging a complex formula that charges less for impressions and more for clicks.
A combo ad wouldn’t work everywhere, as there are a lot of cheats in the AdSense system, but high-level trusted publishers should have access to it. Advertisers should have the option of getting their ads in at a lower cost-per-click than rival bidders, if they agree to pay for impressions. As an example, an ad that bid $10 per click would be considered equal to an ad that bid $3 for 1,000 impressions as well as $9 per click.
Am I crazy? Would a third type of ad payment kill Google’s ad system and overcomplicate things, or would advertisers welcome an opportunity to get lower per-click ads in the system by paying up front? No one can argue that PPC is perfect, and the Times article makes that clear. I’d like a combo ad as an option that might make everyone happy.
(via Amit Agarwal, who suggests a different AdSense change that might make the ads more user-friendly)

Danny Sullivan has said he will be doing a new search blog after leaving Search Engine Watch at the end of this month, but nobody expected it to be th

Haochi Chen noticed that Picasa Web Albums now lets you pay them even more money for more storage. Besides 6.25 gigabytes for 25 bucks, you can now get:
25GB ($100 per year)
100GB ($300 per year)
250GB ($500 per year)
If you’re a serious heavy-duty uploader, this is just great. Flickr places limits on Pro accounts that can’t be increased; there’s no amount of money you can throw at them to get more than two gigs of upload bandwidth per month. At two gigs a month, it’d take over ten years to get 250 gigs of images online, and you’d pay $250 to do it. With Google, you pay $500 per year, and you can throw ‘em all online right now. Having different options is great for everyone.

Danny Sullivan Poaches Search Engine Watch With New Blog

Danny Sullivan has said he will be doing a new search blog after leaving Search Engine Watch at the end of this month, but nobody expected it to be this dramatic: Danny is launching Search Engine Land with the same damn cast he had at SEWatch! SELand will feature Danny, Chris Sherman and Barry Schwartz, in other words, 2/3 of the editors and SEW’s most prominent regular correspondent are leaving, all in the course of a few weeks.
Holy crap, I think we just saw Technorati’s #66 blog die. Wow.
Most likely, the owners of Search Engine Watch will try to keep the blog going because, obviously, it is a money-maker and gets publicity for their conferences, but one has to believe they’ve just been screwed royally, and would have a tough time recovering. If there was ever a test of the strength of blogs as brands, this is going to be it.
Here’s what Barry says at Threadwatch:
I am not on contract. I do it month to month and I am leaving Nov. 30th with Danny.
Chris’s contract is up at the end of the year and he is coming over the first week of January.
Get the feed.
I’m glad to see Danny stick it to “the man”, go it alone, and probably beat his old company, but I am shocked that this sort of thing wasn’t covered in a non-compete. I mean, I could see a contract being nice enough to let him work as a competitor, but let him take half the staff with him? Wow, what a coup. Lisa Barone says Incisive, the owners of SEW, must be certifiable for allowing this to happen.
Via Andy Beal, another guy who wrote a major, company-owned blog, and left and struck out on his own. For the record, Andy’s self-operated search blog, Marketing Pilgrim, has already trounced his old one, Search Engine Lowdown. Good luck, SEW, and likely, goodbye.
UPDATE: Holy cow, SEW must be really over. Danny announces at Search Engine Land that they will be joined by Phil Bradley, Bill Slawski, Jennifer Slegg, Brian Smith, and Greg Sterling. That leaves Search Engine Watch with just one editor, Elisabeth Osmeloski, and one contributor, Detlev Johnson. Seriously, when you take 7 out of 9 from someone else’s staff, you aren’t building an organization, you’re completing a raid. Unbelievable.
At this point, I have to ask if Incisive is going to just shut down Search Engine Watch. Considering that they were supposedly making Chris Sherman the new head of the Search Engine Strategies conference, shut they just close up shop and turn off the lights on the way out?
On the flip side, if Danny is just recreating the same company, I wonder if he plans to do a new conference. Based on the name of the site, I recommend he goes in a different direction, and create “Search Engine Land”, a search theme park. There can be rides like the PageRank roller coaster, the Banned-From-Google Haunted House, the Yahoo acquisition ferris wheel, and the Microsoft-muscling-into-a-new-market bumper cars. Got any others?

Andy Beal Wants To Give You An iPod

Andy Beal is giving away an iPod Shuffle to an eagle-eyed RSS subscriber, with readers who spot a special RSS ad being entered in a drawing to get the super-tiny music player. The idea is to drive RSS subscriptions, and to encourage people to spread word of the contest, the prize gets better the more people that subscribe. If 2,500 people subscribe (Feedburner currently reports 1,219 readers), the prize becomes the new metal nano, and if 4,000 subscribe, it will be a shiny video iPod (presumably the 30-gig version).
It’s a pretty good way to get subscribers, assuming contestants spread the word (as I am doing right now). Another good thing to have are backlinks, so I would suggest Andy also ask readers to link to the giveaway on their blogs, and counting new Technorati links to the total for upping the prize. Imagine getting 1,000 neww Technorati links; that would be worth an iPod to me.

PayPal 2 Google: We Can Throw TWICE As Much Money Down The Toilet!

One of the most god-awful stupid promotions I’ve ever seen was when Google started offering $10 off $30 or higher purchases made with Google Checkout at select stores. The savings were great for the consumer, but it inspired zero loyalty in anything, just a huge loss-leader that may turn out to have accomplished nothing.
Well, PayPal has decided it needs to throw away twice as much money as Google did! Between November 23 and December 15, purchases of $50 or more at participating retailers, including Dell, Sharper Image and Barnes & Noble, will earn a one-time $20 credit to their PayPal account. Google’s discount was good an unlimited amount of times, but it was only ten dollars and at less stores, so eBay’s PayPal unit stands to lose a hell of a lot more money.
I don’t understand it. I may not have an economics degree, but I can’t see what the benefit is in giving away free money. The retailers aren’t stupid, and know that any increased sales are due to the savings, and thus have no reason to be loyal to PayPal, and the customers don’t care, since they’re just looking for the latest bargain. Have both companies just gone off the deep end?(via Ben’s Bargains)
UPDATE: Jeez, Google has a response: $10 bonus for signing up for Google Checkout. Sign up before this Sunday, and get ten dollars off your first purchase (expires at the end of the year). Really, will this (a) be a great way to save ten bucks, or (b) drive billions of dollars into Google’s pockets and inspire customer loyalty? Oh, the first one? Really?(via SlickDeals)

What List Are You On?

Frank Arrigo links to Kineda, which now has a widget which queries Technorati to determine where you go in the blogging hierarchy, from the A-List to the D-List. Frank’s happy to be on the B-List, but I’m shocked that I am apparently an A-Lister:
The Very High Authority Group (500 or more blogs linking in the last 6 months)In the final group we see what might be considered the blogging elite. This group, which represents more than 4,000 blogs, exhibits a radical shift in post frequency as well as blog age. Bloggers of this type have been at it longer – a year and a half on average – and post nearly twice a day, an increase in posting volume of over 100% from the previous group. Many of the blogs in this category, in fact, are about as old as Technorati and we’ve grown up together. Some of these are full-fledge professional enterprises that post many, many times per day and behave increasingly like our friends in the mainstream media. As has been widely reported, the impact of these bloggers on our cultures and democracies is increasingly dramatic.
Plus, it’s nice to know that InsideMicrosoft is firmly on the B-List:
How many people can claim to have one of each?
Personally, I think the site’s determination of an A-Lister is too broad, but I’m not gonna complain about my personal results

Yahoo Facing A Crossroads

The thing everyone needs to pay attention to is a memo by Yahoo Senior VP Brad Garlinghouse, one that lays out what the rest of the world is complaining about Yahoo, its flaws and mistakes, and demands a new direction before things sort of fall apart.
One mistake he focuses on is Yahoo’s redundancies (Flickr/Photos, Del.icio.us/MyWeb, Music/Musicmatch, Messenger plugins/Widgets), several products doing the same thing. While there is nothing wrong with taking more than one shot at a particular problem, Yahoo is showing a crisis of confidence, unable to believe in anything and put their support behind some great products. Instead, they compete with themself, and don’t win anything because their customers have no idea in what direction they are heading.
We lack a focused, cohesive vision for our company. We want to do everything and be everything — to everyone. We’ve known this for years, talk about it incessantly, but do nothing to fundamentally address it. We are scared to be left out. We are reactive instead of charting an unwavering course. We are separated into silos that far too frequently don’t talk to each other. And when we do talk, it isn’t to collaborate on a clearly focused strategy, but rather to argue and fight about ownership, strategies and tactics.
…
I’ve heard our strategy described as spreading peanut butter across the myriad opportunities that continue to evolve in the online world. The result: a thin layer of investment spread across everything we do and thus we focus on nothing in particular.
I hate peanut butter. We all should
There’s so much in there that is right on, and needs to be read by everyone at every tech company. Yahoo is a great company in a bad dry spell, but is filled with so much talent that it can rise again. If leaders like Brad take control of the wheel, we are going to see something amazing. Microsoft is in the middle of a recovery, one that is working, albeit slowly, and I’m convinced Yahoo’s depression is shallow enough that they can still recover before Microsoft does.
Otherwise, with a $36 billion (and shrinking) market cap, Yahoo will get bought by somebody who sees the real opportunity there. I’ve got news: Yahoo has so many pageviews, any large company can justify the acquisition.
Everybody’s talking about the memo. John Battelle says that Yahoo’s COO has asked Garlinghouse to head a group looking into these issues. A VC notes the lost opportunities in Yahoo’s acquisitions. Arrington says it may be more of a power move by Garlinghouse, to grab credit if already proposed changes are a success, and at the very least, either Brad or Terry Semel will have to go. Mini-Microsoft has great comments about how this pertains to and reflects on Microsoft. Dave Winer goes the other way.
The Times says Yahoo’s problem is monetization, that it reaches more people than any other, but can’t make the money it should from those eyeballs. That makes me wonder: What if several major web companies all bought Yahoo together, in order to run it as a central web portal that pointed to all the partner’s properties? While I don’t think the web needs to be centralized, I do think a lot of money could be made in a concerted effort. Imagine Google running search, video and e-mail, News Corp running social networking and old media, and other companies providing other services, all in some sort of “Mall of the Internet”? It’s an awful idea, creatively and innovatively, but think of the money!
Beyond that, it looks like Yahoo seems to think the holiday shopping season applies to corporate acquisitions. Valleywag reported Yahoo picked up MyBloglog, a blog stats/community site; Download Squad reported that Yahoo bought Bix, a social contest service, and GigaOm reported that Yahoo acquired Kenet Works, a Swedish mobile company. It turns out that Yahoo didn’t actually buy MyBlogLog, but is in talks to do so. Still, everybody’s talking about Yahoo, but is anyone willing to bet on them?

Search Engine Thanksgiving Logos 2006

google, yahoo and Ask are showing off special Thanksgiving Day logos in the US today; Thanksgiving is celebrated on the 4th Thursday in November, often with an accompanying Thanksgiving feast with a turkey. In this year and past years, Google always shows the turkey being served the food, not being the food itself

Record historique pour l'action Google (Goog) aujourd'hui au Nasdaq

Record historique pour l'action Google (inside google) aujourd'hui au Nasdaq:
En effet, le cap tant attendu des 500$ vient d'être dépassé avec un cours en séance de 505,35$ (cours à 10h04 heure de New York, contre 495,05$ hier à la cloture) ce qui porte la capitalisation boursière de la société à plus de 153 Milliards de $.
Consultez les cours de l'action GOOG sur Google Finance

Most expensive key words Adsense and most profitable

$1 Million in Google AdSense Earnings

They are calling him the million dollar man. Jason Calacanis recently revealed in his blog that he is on track to earn a million dollars from AdSense over the year ahead.
And if that number doesn’t wake you up and have you sitting on the edge of your seat, consider for a moment that he reached this level in less than a year. His company only started using AdSense in September 2004.
Calacanis runs Weblogs Inc., a network dedicated to creating trade weblogs across niche industries. And he’s quickly proven that AdSense is a credible advertising partner.
As their network has grown, so has their AdSense revenue. In January 2005 they earned an average of $580 per day. In March it was $737. In May it was $1,585. One day in July, just before he made the blog entry referred to above, they earned $2,335. Remember that is just for one day. If they can take that daily average to $2,740 they’ll be earning a rate of $1 million for a year. And Calacanis predicts that reaching daily earnings of $3,000 or even $5,000 is quite achievable.
That’s quite an achievement. Keep in mind that Calacanis has 103 bloggers on the payroll and nine staffers. Even so, many webmasters would give an arm or a leg to have even a third of that.
Google’s AdSense has been revolutionary. It has become firmly established as the darling of the online advertising industry. Although rumors are heard of major competitors launching a similar service, AdSense’s premier position seems secure for now.
In essence, AdSense has made it possible for almost anyone with a web site or blog to earn some revenue from advertising, without having to employ sales people or spend precious time searching for advertisers.
AdSense works like this. Webmasters sign up for an account in just a few minutes. They receive a small snippet of code to include on their web pages. Google will then automatically serve advertisements that are relevant to the content on the webmaster's pages. When someone visits the webmaster's site and clicks on one of Google's AdSense advertisements, the webmaster earns a fee. Advertisers can pay anywhere from five cents to a hundred dollars per click, and the webmaster receives a percentage of that fee.
Many webmasters are content with earning five to ten dollars from AdSense to cover the cost of web hosting. But many, unsurprising, have higher ambitions. At a popular WebmasterWorld forum, participants share tips and encouragement on reaching a goal of $300 per day from AdSense. So it is no wonder that Calacanis created quite a buzz when he made his million dollar blog entry.
Google have proven once again that they excel at designing innovative Internet services. If you are in the web industry and have not yet used AdSense, then perhaps you should try it out. Or if you are already using it, perhaps Calacanis’ impressive results will encourage you to track the performance of your AdSense units more closely, fine tune their positions and formats, and take your earnings to a new level.
Calacanis’ million dollar blog entry can be viewed at: http://calacanis.weblogsinc.com/entry/1234000403051129/

AdSense Profit From Google AdWords

Advertisements collected through Google AdWords system are shown on AdSense websites. When an AdSense publisher starts to buy traffic through Google AdWords for his AdSense site, he becomes an AdSense arbitrager. AdSense arbitrage is one of the AdSense business strategies that publishers could implement to make AdSense profit.
Is AdSense arbitrage a fraud to Google? No, Google allows AdSense arbitrage. As a matter of fact, the more AdSense arbitrage, the more Google could make from AdWords.
The success of AdSense arbitrage depends on the amount spend on traffic and the profits AdSense arbitrager gets from AdSense so long the cost of buying traffic does not exceed the earnings from the AdSense.
AdSense arbitragers need to make good profit from AdSense to cover the cost. One way to boost AdSense profit is by creating contents with high paying keywords. These contents normally get ads that pay higher. Therefore, high paying keywords are necessary for a successful AdSense arbitrage.
Keyword research tools such as Digitalpoint Keyword Suggestion Tool are used to locate the most searched keywords. With these keywords, AdSense arbitragers can obtain a list of high paying keywords using Google AdWords. By maximizing bid for each keyword, arbitragers can obtain the estimated highest cost per click (CPC) for each keyword.
However, the estimated highest CPC of each keyword obtained from AdWords does not reflect the real competition for that keyword. The highest bid price could be raised by one advertiser whereas majority advertisers are bidding for the same keyword at lower price. Besides, the estimated highest CPC could not reflect the true CPC of each keyword at regional level. Cost per click in different regions can be different as the competition for the same keyword in each region varies. Nonetheless, based on this list of highest CPC, AdSense arbitragers are able to discover the potential market for arbitrage.
AdSense arbitragers will then build a website targeting a set of chosen high paying keywords. Proper use of meta tags, title text and good quality content would increase the relevancy of ads and hence help the website to get high paying ads.
Low paying keywords from the most searched keywords list are used in the AdWords campaign drive traffic to the new website. AdSense arbitragers can include as many low paying keywords as possible in AdWords campaign and start each keyword with a minimum bid.
Run the AdWords campaign for a week or two to get the average earning per click. Increase the bid price or broaden the low paying keywords list if it can increase your AdSense arbitrage profits. Many other form of paid traffic can be used for AdSense arbitrage. Many smaller pay per click search engines could bring decent traffic collectively for less money.
AdSense arbitrage depends on high click through rate (CTR). Well position and well blended-in ads will induce high click through rate. Quality contents that provide values will attract quality audiences. These targeted audiences are more likely to turn into customers for advertisers. The higher quality audience your website sends to advertiser’s site, the less likely it would be smart priced.
The success of arbitrage can be shattered by unpredictable click through rate and fluctuation of keyword value. The cost spent on AdWords could easily exceed the profit from AdSense. The arbitrage process has to be monitored closely and constantly.
To capitalize the efforts and money spent on paid traffic, other form of monetized techniques such as affiliate marketing or name capturing form should be used to target those not converted AdSense audiences. With these mechanisms in place, efforts and money spent on paid traffic would not be wasted.

PPC Publishing - Is it a Cop - Out

I have read a lot recently about PPC Publishing. You have too, I imagine. There was that dead or alive debate. That really stirred things up a little.
I read once that for every 10,000 page views you get to the PPC monster alive web page, that you might average 100 dollars in PPC income.
So I thought that maybe I would buy into one of those ideas where you create PPC - optimized sites and drive traffic to it. Then I remembered that I make around 1000 dollars for every 10,000 page views.
So I decided not to.
Look, if you are already using the PPC monster, that is fine. You have it all figured out - maybe you have above - average clicks.
But if you are still debating - let me recommend the hard way - create your own sales funnel.
Yes, it is the hard way, but by my calculations, the return is 10X higher.
Create your own product, write articles, drive traffic to a squeeze page with those articles, build a list, and sell your product to your list.
You will make more money with your own list than you will with the PPC monster’s crumbs. That is my opinion, go figure.
Do you want to learn more about how I do it? I have just completed a brand new guide to article marketing success, ‘Your Article Writing and Promotion Guide‘ Download it free here: Secrets of Article Promotion

5 Great Tips to Improve Your Google AdSense Earnings

If you are a webmaster, chances are you know about Google AdSense. The AdSense program allows website publishers to display relevant advertisements on their website to earn revenue. The website publisher will earn a percentage of the advertising revenue when their website visitor clicks on the advertisement.
Today, there are many webmasters enjoying hundreds of dollars a day or more with the AdSense program and here are 5 great tips to improve your earnings.
1. Use an ad format that is working well for many other webmasters. According to Google, the 336 x 280 rectangle, the 300 x 250 rectangle and the 160 x 600 sky scraper result in the highest number of click-throughs. Experiment with different ad formats and track the results for your website to maximize your revenue.
2. Create a custom palette for your ads. Choose a color that goes well with the background of your site. If your site has a white background, try to use white as the color of your ad border and background. The idea here is to make the AdSense ads appear as though they are part of the web pages.
3. Placing your ads in the right location can make a big difference in your earnings. For example, when it comes to articles, your ads can be effective by being placed right below the article. This allows the reader to have something to do after reading the article and that is clicking on your ads. If you visit Google’s website, they have published a “heat map” to demonstrate AdSense positioning.
4. Use multiple ad units. According to Google’s Terms of Service, you are allowed to post up to three ad units per page.
5. Add a new page of content to your website every day. The more content your website has will result in more visitors finding and returning to your website. If you place Google AdSense on every page of your website, this will improve your earnings.
These are 5 tips that have worked well for many webmasters who generate revenue using Google AdSense. Keep in mind that the ads are displayed according to your page’s content. Build great content for your visitors and watch your AdSense revenue grow!

Make Money With Adsense Writing Articles

Making money with Adsense is all the rage now. And there are so many different ways to make money from Adsense But no matter what type of website you have, you must be displaying the Google ads, getting traffic and traffic that clicks on your ads to make any money.
So to help you along your way, here is a method you've probably not tried and most people probably won't as it does take effort and time. This will make it easier for you to be successful with it.
You see, most people seem to want to keep switching from automatic software generators to bombs to portal sites to directory listing sites, which is fine, but the best way is to stick to creating unique content that's informative and of high quality.
This method is not the only way to make money with Adsense, jeez there are probably hundreds and hundreds and lots that we all have not even thought of yet. But as I said before I really feel that this is the best method for long term success, simply because it's been working well in different ways since I began Internet marketing a while ago.
What you need to do is create a site that has thousands and thousands of pages of content on all sorts of subjects and then you get your traffic for free via organic search engine searches, which is all well and good if you want to wait awhile, but this article is all about making money quickly.
Every page on your site should have an adsense box on it and that is how you will make your money.
Now, trying to write thousands of pages of content yourself before making any money would be difficult, you'd lose interest very very quickly and even if you tried to buy that much content would be lunacy.
Plus to build a publish a website with that much content would alert the search engines who would think you are spamming them.
I've always preferred to make money constantly even if the project is only half done or in progress. I find it gives me incentive to keep going.
So this is how you need to approach it.
1. Register a catchy domain name, something like fiveminuteguides.com or learnitnow.com
2. Start writing little 500 to 750 word action plans or checklist on all sorts of topics such as your favorite hobbies and other interesting topics.
3. Publish your website with your articles and remember to add your Adsense boxes, one in the middle and one of the right hand side.
4. So you've published your site up, you have a page up on a certain topic that had a fairly high search rate and Adsense payout rate, now what? How do you make money with this page.
Write articles! For every one fly fishing type checklist write 10 to 20 articles on all sorts of subjects to do with your topic.
But how do you get people from reading your article to going to your website?
Well, not only would you mention your site within your article, (slip it in humbly) you also have your article byline you can use for that purpose.
For example
"For a complete checklist for your first fly fishing trip visit blah.com"
or
"For a complete step by step checklist for catching large Trout visit blah.com"
So not only will you make money instantly from your website, you will also build tons of quality content over time and you will have hundreds maybe even thousands of articles all over the Internet working for you around the clock and your site will do a heck of a lot better in the search engines due to all the incoming links!
This is a very rough outline, but you smart people out there will be able to run with it and add new ideas I haven’t even thought of. This is one of those money machines that will make you money on demand pretty much for the life of the Internet.

The Google Adsense Template and Formatting Content

If you are the niche marketer, the opt-in email address supplied is extremely valuable because you will have a customer or a potential customer for the long term. And creating a content rich site enhances the possibility of sales for that purpose.
Monetizing a content rich niche marketing website can be very easy, very difficult or impossible. But what makes the job much easier is basing your content on a good formatted google adsense template.
A person will find niche marketers when he types words into his favorite search engine and hits search. Let’s say he types in “Improving my golf score” to his favorite directory or search engine. He will get many hits that will provide links that take him to niche marketing sites. On these sites, he will be asked to enter his email address and opt-in to receiving a newsletter. Since he is in need of learning how to improve his golf score, he willingly does that. On the content rich site he will find articles and other information about improving his golf score and advertisements for products and services designed to help him improve his golf score. In the future he will receive a newsletter, about every two weeks usually, and he will have become a niche market customer.
One of the keys to having a repeat visitor is providing information that helps people solve their problems, makes them feel better or look better, or supplies them with tips that they really need. You will need to have related products and services advertised on your site since that is where the income actually comes from. The website content is what makes people visit your site again and again. The more content rich it is will determine how often they visit and how long they stay. The longer they stay the more opportunities you have to sell to them.
Beware of internet promises, though. Unreasonable promises of high volume traffic and big bucks often separate even the most savvy business person from their money because they want to believe the promises made by these traffic hucksters. The problem is that high volume doesn’t necessarily translate into a high sales rate.
The visitors who come to your website as a result of a desire to find out more on a specific, niche topic, not as a result of exit traffic or membership in a safe list where members simply pitch each other. Good traffic comes from people clicking links on topics targeted to their interests and getting directed to a website containing information they want and expect as a result of clicking the link. The bottom line is that when you get right down to it the best and most dependable sources of targeted traffic come from links that people click.
Being able to determine which clicks actually result in sales is vital. Thus tracking is key in determining how to track conversions from click to sales, depending on the type of shopping cart software you are using, you can then create a custom order confirmation page - i.e. the page that is displayed once the transaction is complete.
So by all means, track your sales and compare which leads and customers convert by using standard templates and/or google adsense templates based on proper formatted ads and text. The results will be telling.
Learn how to create stunning looking websites without spending hundreds of dollars on graphic design and use these websites to get huge amounts of traffic from SEO friendly directories without a footprint. (This has changed my business and it'll change yours too. Use this wisely and you'll be able to generate free traffic at will) at: Google Adsense Template

Say Goodbye to A Penny A Day AdSense Earnings Forever

AdSense earnings are the lifeblood of many internet marketers and the metaphorical thorn in the side for others. Often, despite their best efforts, some webmasters simply can not generate substantial AdSense earnings, and to be constantly bombarded with the success stories of others has moved beyond inspiring into irritating. Fortunately, many successful marketers are now sharing genuinely successful strategies for success in internet marketing, particularly using AdSense. If you have been frustrated with seemingly accidental AdSense earnings, this is the time to move beyond that frustration into success.
True success, be it on the internet or and other venture, is simply taking a systemic approach to problems repeatedly. Specifically, internet marketers must decide what they need (or want) to do, develop a realistic plan of action, make any number of attempts to find success using the plan, reach success, and then repeat the process. While some professionals are well known as being highly skilled in many fields, this is not the path for most of us. Find what works and repeat – again, and again, and again.
Finding a Purpose:
To begin a new venture in hopes of greater AdSense earnings, it is important to find a purpose other than simply the monetary rewards. Internet customers are savvy and will see right through any simple money making schemes. To be successful, it is important to create a site or blog with personal interest. Your work should be in an area where you can devote the time and effort to feel true ownership of that material and to pass that feeling of ownership onto your visitors.
If you create blogs or sites which reflect your own passion or interests, the quality of the material produced will automatically be superior to the websites designed specifically for moneymaking schemes. Repeat visitors are every webmaster’s dream, but you must give those visitors and readers something to come back to. Passionate and informed content is required for this purpose.
Making a Plan:
If you have determined your purpose, it is time to develop a course of action. Presumably, you have an idea of your website’s overall function and the topics which the site will contain, but it is important to match your ideas with the marketplace. Industry and market research should be the basis of the planning stage. Remember, your plan should be about building the website, not simply about AdSense earnings.
Quantity is assured throughout the industry, but a high-quality website will launch ahead of almost eighty percent of the competition. Research the gaps within industry niches and streamline your general ideas and topic into one of those gaps. If there is an existing need, your website will be positioned strongly simply by the economics of supply and demand.
You can locate gaps and niches by studying and selecting the most relevant keywords to optimize for your site, and by studying the competition. Remember, there is no purpose in doing what everyone else is doing. Find a way to approach an industry or topic differently and more effectively than the competition.
Try, Try Again:
The purpose is in place, and the plan is sound. Be aware that even the best plan might take some time to get off the ground. It is more common to fail in business than to succeed, so don’t let discouragement set in. If your first, third, or tenth attempt proves to be less than desirable all around, including AdSense earnings, find the areas that are having some success, build those up, and tweak the nonperformance areas for improvement.
It is easy to fall into the trap of providing low or moderate quality content in hopes of being spidered more quickly or tapping into the benefits of page rankings. Remember, however, that customers will not come back if there is nothing for them to come back to. Write for people, not machines. Prepare meaningful content, not something so laden with keywords it no longer makes sense. Spiders don’t click through ads generating your desired AdSense earnings, faithful readers do. Make the site for your readers, and you will be well ahead of the rest of the pack.
Mastery:
If you have committed yourself to creating quality material with a genuine value and purpose for your readers, everything will fall into place. To speed the process along, you should always do a bit of public relations and marking for your new creation in the form of press releases and article distribution. This is especially true if your website is primarily article or blog based.
What better way to showcase the quality of your material than by distributing it for others? Build the website with a specific purpose in mind, other than your AdSense earnings of course, and if you follow through on the commitment to excellence, success will follow. Your website will gain popularity through more important means than simple searches in the search engines. Word of mouth and recognition for other notables within the industry will drive the success of your program, and the monetizing attempts you’ve included, such as AdSense earnings, will simply grow with the site.
Repeat:
Success indicates a solid business model. The tracking you’ve done throughout the discovery process is now crucial to repeating that success. Maintain the same goal of material with genuine value, but take your plan to the next interest.
Isolate a few keywords within another interest or passion, and use your business plan to drive the new niche to success. As each website or blog develops a following, AdSense earnings will grow along with the site’s popularity. Each additional success will simply add to your arsenal of high-quality, heavily trafficked, monetized websites, and you will bask in the warmth of success at last.

Affordable PCP Research Engine Plug

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If you have fully read through the first half of this example, the back part will be a break to understand.
approved passengers with PCP chase engine exhibition
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A demand route is tatty to institute the exaction of a certain keyword. In entire, the finances for PCP re chase engine advertising may be a $100 to $100,000 depending on the number of keywords tatty. These ideals can thrust in just remarks as more and more chairs bid for the same keyword therefore causing the asking's worth to waste time up.

Secret to Google Adsense

If you are reading this page, chances are that you already have, or are planning to have a website that you are willing to monetize. Adsense can be a great way to generate revenue from your website if you follow certain rules and guidelines. Here are a few secrets that you can start implementing right away if you want to maximize profits with Adsense.
Find high paying keywords. What you should be looking at, is the keyword’s CPC, or the Cost Per Click. This is the amount that advertisers pay Google, each time their ad is clicked on, under the keyword. Using this knowledge, when you build your websites around high paying keywords, you get a higher ROI (return on investment). In this case, your investment is the time you have put into developing your website.
Put an abundant amount of highly targeted and relevant content on your web pages. Including irrelevant information, just for the sake of having content, is a great turnoff for many people and can cause them to hit the browser's back button in the blink of an eye. Having highly focused content will also enable Adsense to serve your readers better and targeted ads, which results in a much higher CTR (Click Through Rate).
Update your website at least once a week. Search engines love websites that are constantly updated with valuable information. It’s a proven fact that regularly updated websites get indexed much faster than the ones that are only updated once in a blue moon. The more traffic search engines drive to your site, the more chances your Adsense will be clicked on. Furthermore, people keep coming back to your site if you give them enough reason to do so, and the only way to do this is to regularly keep them updated with fresh and focussed content.
Location also matters when it comes to maximizing your CTR. Place the ads on the right hand side of your page, using the skyscraper layout. This is one of the most effective ways to attract readers’ attention without distracting them from the main content. If used properly and strategically, Google Adsense can be easily turned into a mini cash machine. Follow these tips and your Adsense earnings are sure to shoot up in no time.

Tips For Using Google Adsense

You have probably heard about Google Adsense, even if you don't have an e-commerce site yet. But you might not know exactly how Adsense works and what are the best ways to optimize your site for revenues. It takes more than just adding Adsense links to your page.
Adsense produces revenue for you three different ways: page impressions, click throughs and CPMs (effective cost per thousand impressions).
Page impressions are completely related to traffic. It is the number of times the page you have your Adsense links on is viewed during a specific period in time. Obviously, the more times it is viewed, the higher your page impressions are. There are many ways to generate the traffic, either through traffic exchanges, reciprocal links, CPC campaigns and others.
Click throughs are the actual clicks from your webpage or CPC (cost per click) ad campaign. This means a viewer actually clicked through your link to another site. These click throughs may or may not generate a sale for you, but you can receive revenue just for the click through. The click through rates are calculated by how many click throughs are generated vs. how many page impressions you have. You can increase this rate with key word selection.
CPM is more a measure of your advertising effectiveness. It doesn't matter if you have a million impressions, if no one clicks on your links, then you are losing potential earnings. You can help increase your CPM by being keyword specific and choosing the most popular keywords for your niche. You can view popular keyword searches at overture.com
To encourage the most clicks on your Adsense ads, placement is key. Your site should be keyword rich and certainly not just a page of ads. If you have an article on your site, you can embed an Adsense link within the article. You want to make sure that the ad link is within the first screen shot of your web page. Most people perusing websites will scan quickly over the first page and not scroll down unless your site has strongly caught their interest. If you have your link on the lower half of the web page, then you will miss a good deal of potential click throughs or sales.
Blend the ad into your article as well. Google allows you to adjust the background, font and color to match the theme of your site. This makes the ad link seem less like an ad and more about information. Remember, you can earn money with a click through as well as a sale!
The most important key with your Adsense ads is to keep them relevant. Don't put ads for popular searches on a website that has nothing to do with your site. Not only will this irritate your reader, but Google will also penalize your site in their rankings.
So whether you have an existing web site, or are thinking of creating one specifically to utilize Adsense, understanding and implementing the above items should increase the revenue your site brings in!

Adsense - Learning the Tools of the Trade

It should come to no surprise to most of you that amongst the number one monetizing forms one can use is Google Adsense – a strong advertisement method that automatically targets the content of your site and displays ad links accordingly. Super fast and pretty good, if you have a large website to play around with!
Of course the good ol’ giant has some flaws (although we will not discuss those in this article) but for the most Adsense will do a lot for your webpage. And nowadays the concept of having small text ads on your site is pretty much accepted and no one should be to upset about it.
How does Adsense work?
Well, first off you get to sign up with your site and the merry gang at Google will then get back to you if your site has been accepted or not. One tip here is to apply only with finished web pages or pages that has some decent content on them at least, it’s always boring to get rejected just because you were to trigger-happy!
When you are finally onboard, first of congratulations! Now it’s time to see what this program can do for you! As we wrote about earlier Adsense supplies advertisement to your visitors based on the content of your page, this means that if your page is about used cars, most likely the ads will display advertisement for.. used cars. Most of the time this will not be a problem since most pages are about one subject but in some cases it can be a bit messy (if you run a news page or link page you will have less control over shown ads). Why is this a problem you say? Well basically because visitors tend to click on ads that are closely related to the issue/content they are looking for. If your visitors are on your site reading about computer games, they’re more likely to be attracted to ads about computer games – now if you are running a site with changing content but still in some niche, you might get visitors that usually come to your site to read about computer games, but on this occasion you’ve pasted a news article about.. say cars, and then Adsense might show ads about cars. Not so likely that visitors will click on them, meaning less income for you.
This is no biggie however, there are numerous ways around this (defining what content Adsense should target is one) but I just wanted to give you a briefing how Adsense works and displays ads. Next step is choosing what type of ads you’d like to display on your page. My recommendation here would be to go with as much integration you possible can. Although, and this is a pretty BIG one, don’t ever try to fool your visitors (or Adsense either) just to get clicks! First off, your visitors will hate you for ever and eternal damnation might wait for you, but more important still, Adsense might throw you out and ban you.. not that funny since it’s no stroll in the park to get back in again.
(If you’re uncertain about your integration, just send Adsense an email just to make sure)
Different types of Adsense ads?
Currently there are three different ad formats available on Adsense:
Adsense for Content – displays ads (in text or banners, or both) on your page depending on your content/seo/links/and a lot more stuff, just to define what the hell your page is really about
Adsense for Search – A very smart little search bar integration letting your visitors search google and your site – while you get paid per search.
Adsense recommendations – Get your visitors to start using some of Googles own products and earn some cash along the way. You got Adsense, Adwords, Firefox with Google toolbar and Picasa to choose from.
Adsense for content
On this article I will mostly talk about Adsense for Content though, since that is, atleast in my opinion the system that works best.
So now you got your Adsense account up and running, time to choose your style! As I said above I would recommend Adsense for content since this is by far the easiest way of getting targeted ads on your site that your visitors might actually click on! First you get to choose if you want to have text ads or banners (images), or a mixture of both.
My recommendation here would be to go with text ads, small discreet stuff that works very well integrated on your pages. I would go for the banner images, not just yet at least but I will get back to using banners later on.
Try to pick a size that works for you, and be very mindful about the colors you can choose from, I would definitely recommend that you try to use the same, or similar colors on the ads that you have on your own links and a href stuff. Also try to give the ads some space and if you can, give them a good position, maybe somewhere in your text block?
Next up is definitely Text Links, these are small works of wonder and works very well if places right. I will get back to these small wonders later on this page but for now the direction you should be aiming for is trying to integrate them, and if you can even try to give them the space like you would for a normal navigation menu! (but as I said before, don’t try to be a smart ass and hide the links or make them too tricky, sure you might earn some nickels on it but the chances that Google won’t like your stunt makes it NOT worth it.)

Hey, Merle...'Are the Good Times Really Over For Good' for Google Adsense?

There's a report circulating on the Internet that the 'glory days' of Google Adsense are over -- because of a simple anti-website-publisher change that Google made to its Adwords program earlier this year.
Adwords is Google's contextual advertising innovation for Internet advertisers that lets any average person (or small business, or large company) set up his/her/its own ads -- to appear either on the Google Search Engine Page or on website pages like ours, or on both. Adsense is Google's advertising innovation for website developers, which gives websites like ours the chance to earn small dollops of cash each time a site visitor clicks a contextual ad we display. Adsense helps website developers defray expenses related to website improvement and maintenance.
The aforementioned 'Death Of Adsense' Report, states that Google changed its Adwords Program in March 2006 to allow Adwords advertisers to bid a separate price for ads that displayed on the Google Search Engine Page as opposed to ads that displayed on website pages.
From that date forward, an Adwords advertiser could bid high for favorable Search Engine results (which, it is the claimed, are generally more beneficial to advertisers) and bid low for well-placed ads on websites (which, it is claimed, are generally less beneficial for advertisers). And, according to the author of 'Death of Adsense', that's exactly what advertisers have gradually done over the last 6 months -- causing Adsense revenues for websites to wilt badly.
Because we joined the Adsense Program around the time that the change was being implemented (unbeknownst to us), we really can't compare our experience now with the so-called 'glory days' of Adsense. There have been no 'glory days' for us to recall -- nor to compare with. Just a modest trickle of encouraging and much-appreciated pocket-money.
But the 'Adsense is Dead' report makes intriguing reading. And, for those who are interested in such subjects, click following to access a fully illustrated version of this article that contains a live link to 'Life After Adsense'.
Jim and (co-author) Perihan Masters are a husband and wife team, living on the Aegean Coast of Turkey just 50 miles south of Izmir. Jim was born in Shanghai, China -- of American military parentage. Peri was born on the Black Sea coast of Turkey near Trabzon, of Turkish military parentage...Enticed by a Financial Times advertisement, Jim joined a NATO sponsored enterprise in Ankara in 1974 where he met the beautiful and brainy Perihan, a rising young Turkish banking executive. Settled now in the heart of what was once the ancient Ionian Empire -- the couple live an idyllic life by the sea.. writing, drawing and painting, teaching English, and providing computing service support to local businesses. They also sponsor the MSNBC award-winning Learning Practical Turkish Website which has built an enthusiastic international following of devoted Turkophiles and inquisitive language students of all ages.

How to Avoid Having Your AdSense Accout Banned for Click Fraud

If you trawl through the AdSense message boards you can’t help but come across tales of woe from AdSense publishers that have had their account banned by Google.
Below is a list of ways people have been banned from AdSense and information on how to avoid it happening to you.
Don’t click on your own ads
The obvious one but still people do it. Google has the IP address of the computer/s that you’ve used to create and check your AdSense account. If it sees that this IP address clicks one of your ads you’re in trouble.
Don’t do it. It’s theft. Not from Google but from the AdWords advertisers.
If you want to go to a site advertised by one of your ads don’t click on it look at the URL of the advertising site at the bottom of the ad and type it into your browser.
If you click on one accidentally (which does happen) you’re probably be ok but it’s worth dropping a quick email to Google with an explanation and apology
Don’t log in to AdSense from a shared computer.
As I said above Google keeps a record of every machine IP address used to look at your account. If you check your stats on a machine then someone else clicks on your ads from the same machine Google sees this as click fraud. Worth bearing in mind when thinking of checking your stats from somewhere like an Internet Café.
Don’t log in to your AdSense account from work.
Apart from getting in trouble with the company that employs you there’s also a further real risk. Most companies use a proxy server to access the Internet. A proxy server with ONE IP ADDRESS. Therefore you checking your ads from work means this proxy IP address being recorded by Google as one that you use. Problem is if there are 1000 people in your company it is the same IP address for them too. Google can’t differentiate between you and the other 999 employees in your company. If one of these 999 clicks on one of your ads it’s ban time.
Don’t get into a ‘I’ll click your ads if you click mine’ agreement with another Webmaster.
As above Google will have your IP address and that of every AdSense publisher. If they see these IP addresses consistently clicking on each other ads it’s goodbye for both of you.
Don’t tell friends and family.
Telling friends and family about your money making websites can lead to problems. Even if you tell them not to click on your ads there’s always the chance that Auntie Maud will think it’s a good idea to make some extra money for her favourite nephew. 100 clicks later from the same visitor and your account is screaming ‘Click Fraud’.
Receiving clicks from illegal traffic
Check the AdSense TOS for sources of traffic that aren’t allowed by Google. These include methods like Traffic exchange, PTC advertising, Auto surf etc.
Do monitor your visitor and AdSense figures
Check your account at least once a day. If you see a massive spike coupled with a massive increase in Page CTR investigate using your visitor stats website. If you see it’s all come from the same IP address you could have been the victim of a malicious attack – inform Google via email and offer them access to your logs.

10 Things You Should NEVER Do With Google Adsense

I must admit some of these points are a little basic, but it would surprise you how easy it is to make these mistakes.
Most people who blog, and most certainly people who blog for a revenue, know, or need to know, what not to do with their Google ads. I, way too often notice blogs that fail to follow the Google Adsense rules, and in turn loose out in any earnings they have made with the Google Adsense program. Especially, it is very hard on those who have expended much resources both financially and in ‘blood and tears’ on their site, only to realize that they misunderstood the rules, or even worse did not take the time to follow them correctly (this regrettably seems to be the most popular excuse). So here is a list, it is not exhaustive however, and I may have missed some important points, so please feel free to comment on this, as with all my posts (well 90% anyway) they are interactive, via comments.
I would love to hear any feedback and any additional points, which I will add to the article if relevant.
1. Do not use other contextual ads with Google Adsense
2. Do not tell people or encourage them to click your ads, “sponsored links” or “advertisements” are allowed, but no other terms.
3. Do not modify the Google Adsense code.
4. Do not click on your own ads, if you do by mistake - tell google, they love feedback from their customers, and will appreciate you telling them this information.
5. Do not use tools like ‘traffic generators’ with Google ads, or systems that you pay to have people visit your site these may be seen as FALSE IMPRESSIONS, and thus the clicks generated by this will not be valid, and may result in Google suspending you Adsense account, or removing the funds involved.
6. Do not place your ads in a location where they might be seen to be part of another ad service you may use.
7. Do not place your ads on empty pages, for example if you are updating your site and you have Google ads on your header, and say for example you have created a section, which will be very popular soon, but is currently empty, by placing your Adsense code on the page now you may end up with ads that are not targeted correctly, as Google sends out it’s ‘bots’ as soon as it can, usually within 30 minutes, and after that they may not come back for another 3 weeks, so you could be left with non paying ads (public service ads) for they entire period, whilst you may have had high traffic during that time.
8. Do not place more that 3 ad units on your blog/site ( they usually wont show anyway, so you will just be wasting your time - and space)
9. Do not e-mail your Google Adsense code, (yes people try to place them in newsletters), but it does break Google’s TOS, so a big NO NO
10. Do not - not ask questions, when in doubt always ask before you act!
My name is John Ryan and I set up this blog to document my progress and the development of the blogs that I run. The central theme of this blog, is to help you develop your blog (simple!). As I discover more and more about making money through blogging, I hope that you too can develop your blog into adding value to the blogging universe and thus making money also.

How To Make Money At Home Online With Google Adsense

With internet marketing you always have the ability to make money at home online while you are sleeping. Obviously there is a great amount of time and effort required in order to make money while you sleep, but the possibility is there. One of the best ways to make money at home online 24/7 is through Google Adsense.
Google adsense involves you running Google ads on your website promoting items related to your website. For every person that clicks on the ad, you make a certain amount of money depending on the ad. What is important to realize is that there is much more to it than simply placing Google adsense ads on your website.
In order to make money at home online you have to provide content that is worthy of being read. By providing visitors with fresh enticing content, you will be more likely to generate a high traffic volume. The more people you have coming to your website the better your chance is to get Google adsense clicks.
There are many other ways to generate traffic, but the quality of content on your website can also help you with getting return visitors. Once you have some traffic coming in, you need to get a Google adsense account. This process is quick and simple and can be done at https://www.google.com/adsense .
What many people do not realize is that the placement and format of your ad can have a huge impact on whether or not you make money at home online. Obviously you want to pick ads that are related to your site and flow with your content. This will make it appear less like an ad and more like your own work. Also, by choosing ads related to your website you are providing visitors with products that they are interested in and came to your site looking for.
Another way to adjust the ad to make it look like your own work is to fixate the color and font of the ad. You should make the size of the font and style of the font the same as the rest of the content on your page. For color, it is recommended that you make it the same color as all of your other clickable links on your page; usually this is blue.
The best way to make money at home online with Google adsense is to keep your page clean. Try not to clutter the page with banners and graphs and multiple images because this takes the focus away from your content and the ads.
Google adsense is gradually becoming one of the most popular ways to make money at home online. With the ability to make money while you are sleeping or on vacation, there’s no wonder why this has reached the magnitude it has today.
Shon Christopher will show you how to make money on the internet and can show you simple steps that will enable you to start earning $900 a month and more in no time.

Google Cash Frenzy

Google, sometimes referred to as the Big G, has once again proved to the world that it still is the dominant and greatly profitable leader in the Internet search market. Recent reports indicate profits are up 110% to $721m in the three months to June 2006. Much of these Google profits come from their clever and very successful advertising program called Google Adwords.
Google, essentially a search company, had gained market dominance through smart ranking technologies that provided the user with the most relevant search results ever possible to date. It’s simple user interface, coupled with smart algorithms combined with a snappy name and logo has made it the most used search engine today, putting itself years ahead from it’s closest rivals. A listing for a targeted search term in the first page or two of Google’s organic listing is every webmaster’s dream. This means huge success in terms of traffic, sales and hence money in the bank! But, unfortunately, it is not possible for every website to be listed on the first page or two. Google saw the potential for offering paid listings that will appear alongside organic results for a search term. In this way, a webmaster can still get his website onto the first page or two under sponsored listings but for a price. Google launched their pay-per-click program – an advertiser only pays when someone clicks their ad, called it Adwords and the rest, as they say, is history!
Google then followed up with a progam called Adsense which is linked to Adwords. Adsense is where any ordinary webmaster (called a publisher) can display relevant ads from Google’s advertisers on their site. When a user to that site clicks an ad, Google pays them a percentage of that click cost.
Google, by it’s very existence, has given webmasters a chance to earn money in ways that wouldn’t have been possible. Currently, people make cash out of Google by using Adwords and/or Adsense. Thousands of ordinary people are sharing in on Google’s success and profits, making for themselves nice checks every month in the process. Let’s see how.
Adwords
Adwords are used by off-line and online businesses alike to advertise their products or services. But, for ordinary people, that’s not where the money is. Thousands of people are combining the versatility of affiliate programs with the reach of Adwords, making themselves a lot of money in the process.
People search for products that they can promote and more people turn to www.clickbank.com for this. Clickbank, a large Internet company, acts as reseller, payment processor and affiliate commission payer all in one. It works like this. A publisher, wanting to sell his/her products signs up with Clickbank and enters Clickbank’s marketplace. Affiliates wanting to promote the publisher’s products, signs up with Clickbank first as an affiliate and obtains an ID which is used in a special link called a hop link.
The affiliate then markets the publisher’s products by way of advertising, especially on Google Adwords (but can be by any other means although Google Adwords produces best results) in an effort to drive traffic to the site of the publisher. If the referral results in a sale, Clickbank processes the transaction, takes a percentage of the sale, allocates the commission to the affiliate and the balance to the publisher. Clickbank pays affiliates and publishers every two weeks.
This appeal and popularity lies in the fact that affiliates don’t need to have a product or website of their own and the commissions offered are very generous, sometimes as high as 75% of the product price. Affiliates also have the luxury of marketing a number of products from different publishers all at once.
But, a word of warning. Adwords is a bit intricate and very few people understand the system fully. If you don’t know what you are doing, you can lose a lot of money in a very short space of time. My advice would be to learn the system thoroughly, try a few small test campaigns and tweak as you go along. Never spend more than what you feel comfortable with and intensify your campaign only when you see positive results.
Adsense
Here, publishers on Google’s Content Network receive a commission when someone clicks on Google ads on their site. When an advertiser advertises with Adwords, he is given a few options. He can advertise on Google Search – ads appear as sponsored results alongside organic search results when users search using Google’s Search Engine, Google Search Network – ads appear on Google’s search partners and Content Network – independent websites that host Google ads ie. the Adsense sites we are talking about.
Participating in Google Adsense is relatively easy. You simply sign up for free at Google and when your site has been approved, you will be given Javacript code that you place on your website. Google provides publishers a range of options when it comes to ad sizes and colors in order to complement their site’s design and theme.
There are numerous tips to increase your Adsense revenue – too numerous to mention in this little article but I’ll tell you the most important ones. Firstly, build a website for the user and not Adsense. Put quality, fresh content that is relevant to your website and not duplicate, trashy content. Google is clamping down on sites made just for Adsense that offer the user no real benefit. Secondly, optimize your web pages correctly. Lastly, concentrate all your efforts on getting good, regular traffic to your site - after all, if no one visits your site, who will click on the ads?
Yes, making money with Google is possible but won’t happen overnight. Continuously research and test but most of all go slow, put in some hard work and keep up with it! All the best!

7 Powerful Ways To Make Money From Adsense Using Only Free Tools

There is really no doubting that there are amazing incomes currently being made on Google Adsense and the really interesting thing is that even relatively small sites and blogs are finding new ways to make money from their Adsense sites every day.
Actually there are a lot of increasingly creative ways to make money and maximize on Adsense earnings that are being discovered and also being put to use every day. And what’s even more fascinating is the fact that most of these tools being used don’t cost anything. They are actually free. Here are 7 of the most effective currently being used.
a) Ways to make money from Adsense by Distributing articles through ezine and article announcement lists
Some of the most effective methods ways to make money from Adsense clicks involve the simple step of just increasing the volume of targeted traffic to a site. One of the ways of doing this is by distributing interesting content to ezine lists and article announcement lists. It is not too difficult to quickly build a list that reaches a million or so email boxes and can thus give a lot of visibility and drive tons of highly targetd traffic to your Adsense site or sites. Probably the most popular place for doing this is at Yahoo groups, but there are a few others that you can find easily by using your favorite search engine.
Success here depends on three main factors. Firstly you should be careful to join article announcement lists and ezine lists that are as relevant as possible to your subject matter and offering. Secondly your headline has to be a killer headline that will grab readers by the scruffs of their necks and force them to open your email message amongst the dozens or even hundreds of others they receive daily. It goes without saying that the content must meet the promise of your sensational headline. Anything less will cause annoyance and leave all those potential visitors to your Adsense site feeling cheated. And believe me, you don’t want to cause this sort of reaction because it is definitely not one of the ways o make money from Adsense or any other program for that matter. Thirdly, you will need the sort of resource box in all your articles that will leave most of your readers with no option but to visit your Adsense site.
Within a very short of consistently applying this technique, my daily Adsense earnings increased seven-fold.
b) Ways to make money from Adsense by Distributing free articles to high traffic article sites Some people find the recent trends that have seen an increase in article sites surprising. I don’t. The net is primarily an information-seeking tool. Anything that will help improve the search and quality of information will greatly benefit the people making that effort.
Some of the older article directories receive very high traffic, mainly from web masters and site owners seeking quality free content for their sites. So apart from the immediate exposure these sites also guarantee plenty of future targeted traffic to your site, when folks find your articles useful enough to re-post at their sites.
The more new articles you release to these sites every week, the more targeted traffic your Adsense sites will receive. This is in fact one of the most effective ways of making money consistently from Adsense clicks. One of the reasons for this is that targeted traffic will tend to spend more time at your site or sites, and the more time they spend, the higher the chances that they will click one one of the Adsense ads posted there.
c) Ways to make money from Adsense by Using Articles And A Viral Marketing Website
Any online marketing technique that involves the use of referral marketing or viral marketing automatically has a huge chance of being a success. The net is ideal for viral marketing and in fact gives any viral marketer huge leverage. Viral marketing or referral marketing is one of the most effective ways to make money online. Just ask Bill Gates.
When Gates was trying to play catch up on the Internet after an earlier mistake of underestimating the future importance of the net, he launched his Hotmail free email service when rivals like Yahoo already had millions of users. He decided to use a simple referral marketing technique. Every Hotmail message that went out had a brief signature at the end requesting the recipient to sign up for their free Hotmail account. Within a few short months, Hotmail had millions of users. And there are many other amazing stories which viral marketing boasts of on the net.
There is one of the very simple ways to make money from Adsense by going viral. Sign up at a leading viral marketing site. You will automatically get your own viral site. You can then use some of your articles to point people to your viral site. The way these sites work is that anybody who signs up at your site will have to visit your Adsense site if you register it at the site. So within a very short time you will be driving thousands of visitors to your Adsense site.
Find more details on this at my blog whose address you'll find in the resource box below.
Admittedly this traffic is less targeted. Still the huge potential and possible numbers you are able to receive using this free tool more than makes up for this.
d) Ways to make money from Adsense With Your Email signature
People greatly underestimate the power and potential effectiveness of a simple email signature as one of the ways to make money online. Actually this is a viral marketing method because emails get forwarded all the time and are even copied to several other people sometimes.
Do not waste another minute. Go to all your email accounts right now and create a signature that points to your Adsense site or sites.
Writing effective email signatures is a skill that you will have to develop, but I have found that using famous quotes is more effective than a straight advertising message. Always remember that people hate to be advertised to online.
e) Ways to make money from Adsense By Asking Questions At Discussion groups
I recently had an interesting conversation with a young Internet and computer techie. He asked me whether there were quick ways to make money online by answering technical questions and helping people to solve their computer and web-related problems. My answer was that there were many discussion groups where participants would get these answers for free. I advised him that he had a better chance of making money by making use of this free advice available online rather than by trying to sell his own advice.
There are tons of online discussion groups where leading world experts will answer your questions and give you valuable insight for free. It is amazing why most people do not think of using these online forums to learn as much as they can about the most effective ways of making money from Adsense.
These forums can easily be found through you favorite search engine.
f) Ways to make money from Adsense By Bartering your online skills for valuable Adsense keywords
In the old days, before the invention of money, if somebody needed something, the first question they asked themselves was; “What is it that I already have that I can exchange for what I need? Barter trade seems to have been forgotten but it is a very powerful method of trading. More so online where people have plenty of skills but are slow to trust others enough to send them money for an item they need.
You can barter whatever it is you have, your skills, products or services, and exchange them for genuine valuable Adsense keywords. Valuable Adsense keywords are the most effective way for a small site with low traffic to earn big cash from Adsense. And you can do this barter trade on an ongoing basis so that you always have a constant supply of valuable Adsense keywords which you can use at your site or blog as one of the ways to make more money from Adsense.
g) Ways to make money from Adsense By Sending Teaser Emails
To Everybody In Your Inbox And Also To Your Opt-in Email List Most of us receive tons of email in our inbox every day. You’ll be surprised at the huge number of people you know by simply going through your email inbox. No matter how good your spam filters are, you are also bound to be receiving more than your fare share of SPAM or unsolicited email. All this is “gold” lying in your email inbox and there are ways to make money using these emails. All you need to do to process the emails into pure gold is to send out “teaser emails about the most interesting aspects of content at your site. The whole objective of teaser emails is to get people to visit your site. For instance if I were to send out teaser email on this content here is how I would construct it;
Subject: Free Tools Currently Being Used To Increase Adsense Earnings
Hello,
Just thought you might be interested in this subject, since so many folks online use Adsense these days. If not please accept my sincere apologies. Details are at my site.
www. your site's address .com
Regards, Chris.
I am sure you can write an even more effective teaser email. It would be a better idea to have a different message for your close friends, a different one for your business contacts and yet another one for those nasty guys SPAMMING you.

How to Double Your AdSense Income Instantly

As you probably already know, AdSense is revolutionizing the way many infopreneurs are creating revenue from their web site traffic. The reason for this is its simplicity. Through AdSense, revenue is generated when someone simply clicks thru the AdSense ads displayed on the webmasters web site.
In this article I want to give you a few simple ways to dramatically increase your AdSense income.
The bottom line:
To increase AdSense income all you must do is increase the number of click thrus you receive.
There are two ways for you to increase your total number of click thrus. You can either increase your website traffic or you can increase your AdSense click thru rate. Now, getting more traffic would be great, but let’s be honest increasing your web site traffic is much easier said than done. So, let’s focus on increasing your AdSense click thru rate instead.
4 Tips to Increase Click Thru:
Match your AdSense to your website:
You want your AdSense ads to appear as seamless as possible. Your goal is to match every aspect of your AdSense ads to the theme of your website. What you want to do is remove the borders from your AdSense ads and match the background color of the ad to your website. Additionally, you want to match the color of the AdSense links to the rest of the links on your website plus choose an ad format that makes the ads look seamless.
For example, if your web site has a white background and the default color of your hypertext links is blue you will want to remove the border from your AdSense, make the background white, choose either a square or a rectangle as your ad format instead of a skyscraper or banner, and yep you guessed it… make the links blue.
Placement Matters:
Where you place your AdSense ads is just as important as how they look. Luckily, there are only a few concepts that you need to worry about in order to increase your click through rate.
•The more white space around your ads the better•The closer to the top of the page the better•The closer the left of the page the better
Follow these concepts and I can assure you that you will see an increase in your AdSense click thru rate. (It really is that simply!)
Google Search:
Now this is one that I rarely see webmasters take advantage of. The Google AdSense program gives webmasters the ability to add a Google search box to there web site.
Why should you use this function?
Well, when a website visitor chooses to use this search box from your website your AdSense ID will be imbedded in ALL of that visitors Google searches. If that person does 1 search or 50 your AdSense ID will still be imbedded throughout process.
Why is this so great?
If that visitor clicks on any of the sponsored listings while surfing from your web site guess who makes money. YOU! If they hit the back button and click on another ad guess who makes money? YOU! This is absolutely huge. Through this function you now have the ability to earn multiple click thrus from the same visitor on the site visit. Please don’t overlook how powerful this is. Besides, most of your website traffic will just be browsing anyway, so I why help them find what there looking for and make a little coin along the way?
Tracking:
Just like any other type of marketing, you won’t know what’s working the best for you on your web site unless you track the different things that you’re experimenting with. Set up a few Google AdSense channels for the different ads that you’ll be placing on your website. Then just see which channels are working the best and stick to those.
That’s it!
Follow the tips above and I can assure you that you will absolutely double your AdSense click thru rate and your AdSense income. The best part about the four tips I’ve shared here is that you can put them into action immediately and see how they will work on your website right now. Who knows… you could be making twice as much by tomorrow by just making a few simple tweaks here and there.
Good Luck!